Create “winning point” by using Product benefit to build a trend during celebration period enhance brand image and associate with consumer insight.

After cracking Consumer Insight about “faith”, and combining it with the Brand Uniqueness, “End result” (Shining Aura), we create “Let’s show your Aura” application, allowing users to upload shining photo and predict the fortune

TOTAL MEMBER : 681 , PV : 7,637